Are you new in social media marketing and don’t exactly know what to do or what to not? Or probably you already running a business and trying to market your brand. So here are some simple and effective tips that will help your business along the way.
You should make your landing page
Have one central place where your audience can always find you, such as a blog or website. Make sure to keep it updated. No one will visit if there’s nothing new and interesting to see.
Pick a suitable name for your social media pages
Make sure a name is consistent across different social media sites. For example, if you use a twitter name that doesn’t represent your brand name you will confuse your audience and you will be hard to be followed.
Focus on big and major social media
Facebook, twitter, YouTube, LinkedIn, Google+ and Pinterest are the most influential networks right now. Make sure to link your accounts when possible so you can promote across different platforms.
Know your audience
There are so many social media sites now that it can be overwhelming. You won’t need to be on all of them 24/7 if you pay attention to where your target audience is spending the majority of their time.
Be generous about sharing the content of other businesses of your industry. It will help build relationships and everything you share helps to tell a story about you.
Write posts of ahead of time and use a tool like Hootsuite to manage a Facebook page or twitter if you don’t think you can keep up in a real-time manner.
No one likes a spammer, instead, focus on building relationships with your potential audience. Let them know you are without trying to sell them something 24/7.
Don’t lie don’t make accusations don’t bully or harass it’s not nice and it will come back to you remember that everything you put out there is public.
Just because everyone else is doing something doesn’t mean you have to. It’s better to be a pro at using a few social media accounts than to be average at using all of them
Share your journey with your audience
A story is much more enjoyable to follow than a marketing scheme. Let your customers into your business and may be into your life.make sure you are having fun.
You can read a great piece of articles too on social media plan and marketing strategy
6 Social Media Rules Of Engagement For Marketing Your BusinessI am sure if you follow above point, it will help you really garner good engagement and eyeball. Only thing is to understand the all media channel may not support you, but you can not ignore them so choose them wisely and make your media strategy accordingly
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